BA (Hons) Fashion Media and Promotion
Course Overview
This BA (Hons) Fashion Media and Promotion degree gets to the heart of the fashion industry. This purpose driven course focuses on developing your visionary mindset, build skills in research, analyse, creation, curation and learn to think outside the box.
Awarded by the University for the Creative Arts, this degree programme will enable you to assess global shifts in fashion media from a cultural, ethical, inclusivity and technological perspective.
The course provides you with all the skills required to build your multi layered portfolio career in fashion media and the creative industry. We are story tellers and communicators, we use visual, written, moving and sound tools and skills to express and create an impact.
You will be immersed into the world of styling, fashion film, journalism, fashion publishing, brand knowledge, branding, marketing and promotion. Industry experts will guide you through your fashion journey whilst at LCCA, to ensure that you are provided with up to date, career focused teaching, experience and support.
Field trips, guest speakers, workshops and work experience will ensure that your time on the Fashion Media and Promotion course at LCCA is action packed, multi-sensory, fully supportive and focused on understanding how you learn so that we can co-create your higher education pathway to a successful career in the fashion industry.
Course details and modules
Year 0
Our Foundation year (Level 3) provides you with the opportunity to develop the appropriate skills, knowledge and confidence to successfully progress into Level 4.
In this year you will study four units which are designed to support you
to develop your skills and academic practice in the foundation of fashion media and promotion with particular focus on academic writing, digital competency, communication, research skills, problem-solving, creative thinking and visual as
well as innovative and critical thinking.
This year is the foundation to support you to specialise in more specific and advanced areas of fashion media and promotion which can be applied to the creative industries.
YEAR 1 (LEVEL 4)
The first year of the BA (Hons) Fashion Media & Promotion course will equip you with both the skills and awareness to
evaluate and relate existing fashion communication and gain an understanding how the industry has currently evolved.
You will identify, explore and experiment how fashion media and promotion is contextualised, theorised, and
historicised within a global media landscape.
You will investigate and understand how a look is created by the fashion
creative, communicator for a specific brand, client, and publication. You will create innovative fashion imagery by
investigating and telling a story, to communicate a concept by combining technical expertise with creative flare.
Modules include:
- Brands: Past, Present & Future
- Fashion Styling & Identity
- Fashion Media & Publishing
- myPORTFOLIO
YEAR 2 (LEVEL 5)
The second year of the BA (Hons) Fashion Media & Promotion course will encourage you to define, develop and decide which area of the fashion media & promotion industry you would like to investigate. Building on your research, confidence and further developing technical and media learning is a thread running through the second year.
You will apply your understanding of the market by creating fashion communication in motion, in film, short form content or live
events in the promotion of Fashion brands, concepts. Your professional development is consolidated in an industry
placement (or overseas exchange) and a self-reflective skill-audit, culminating creating and curating your own creative
portfolio.
Modules include:
- Fashion Film & Content Creation
- Digital Media & Promotion
- myINDUSTRY
YEAR 3 (LEVEL 6)
The final year of the BA (Hons) Fashion Media & Promotion course you will synthesise & specialise all the learning of the previous two academic years, by utilising all your specialist skills in all project work in preparation for employment through “portfolios”, in whatever contemporary and appropriate format that might take. The preferred area of employment will be analysed as the focus for final degree work.
You will refine your specialist skills in your final-year, working to a live client-brief. You will conclude by developing a Research Theory and Practice document accompanied by a written article, finishing the course with your final specialist project to showcase your creative acumen, skill-set, and professional practice for your chosen creative career path.
Modules include:
Research Theory & Practice
Creative Direction for the Fashion Industry
Innovation for Industry
Entry requirements
The standard entry requirements* for this course are one of the following:
- 64 new UCAS tariff points, see accepted qualifications
- Merit, Pass, Pass at BTEC Extended Diploma
- Pass at UAL Extended Diploma
- 64 new UCAS tariff points from an accredited Access to Higher Education Diploma in an appropriate subject
- 24 points from the International Baccalaureate, see more information about IB entry requirements
And four GCSE passes at grade A*-C and/or grade 4-9 including English (or Functional Skills English/Key Skills Communication Level 2).
Note:
Other relevant and equivalent level 3 UK and international qualifications are considered on an individual basis and we encourage students from diverse educational backgrounds apply.
*We occasionally make offers which are lower than the standard entry criteria, to students who have faced difficulties that have affected their performance and who were expected to achieve higher results.
Course fees and funding
Course fee breakdown
| Tuition fees | UK/EU citizens – £9,250 per annum |